With a strong focus on strategic revenue growth and commercial performance, Mr Somnath Shrivastava serves as Corporate Revenue Manager at Playotel Hotels. In this key role, he drives the hotel group’s revenue management initiatives, including pricing strategies, demand forecasting, distribution optimisation, and performance analysis to maximise profitability and market share. His analytical approach and understanding of market dynamics enable Playotel to strengthen its competitive positioning across digital and traditional channels. Mr Shrivastava works closely with cross-functional teams to align revenue goals with overall business strategy and enhance guest acquisition and retention. Under his leadership, the revenue management function continues to evolve with industry best practices, data-driven decisions and a deep commitment to driving sustained commercial success for the brand